KFC Redefines the Meaning of Always Open by Removing Restaurant Doors, Transforming Entrances into Bold Advertising Statements, Reinforcing 24/7 Accessibility, Challenging Traditional Retail Norms, Sparking Public Curiosity, and Illustrating How Modern Brands Turn Physical Space into Continuous Marketing in an Attention-Driven World

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intentional. It suggests that innovation does not always require new technology or massive budgets, but a willingness to question assumptions and reimagine familiar spaces. KFC’s doorless restaurants may be temporary installations, but the idea behind them leaves a lasting impression: sometimes the most powerful statement a brand can make is to simply remove the barrier.

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